HAND Human & Digital

A new approach to Talent Identity in performing arts & sports.

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A TALENT ID BUILT FOR HOLLYWOOD & SPORTS

HAND (Human & Digital) is the first Talent ID built for the business requirements of Hollywood & sports. By identifiing just three (3) things well – Legal Entity Humans, Licensed Virtual Humans, and Fictional Characters – HAND provides the interoperable Talent ID the industry needs for historical, present, and future usages of Talent Identity.

A TALENT ID BUILT ON A TRUSTED, PERSISTENT ID SYSTEM

HAND is the first human identifier usage ever for DOI.org (Digital Object Identifier). Founded in 1998, the DOI is an ISO Standard, with registration agencies around the world, operating the DOI ID Handle system in the research, sciences, entertainment, and built-environment industries. With more than 1.7 billion ID resolutions per month, the DOI Handle system is designed for reliability and persistence.

A TALENT ID SYSTEM BASED ON CITATION-BACKED NOTABILITY™

HAND is the first company to establish Citation-Backed Notability™ for commercial purposes. Working with data experts from film, TV, sports, and music, HAND has developed a methodology to quantitatively determine “what makes talent notable?” from multiple verifiable sources around the world.

The Talent industry ecosystem in performing arts and sports is becoming more connected, complex, and digitized from concept to distribution, across a panoply of platforms.

Industry leaders are looking to automate every workflow to drive down costs and deliver value, while aware that future revenue potential for top-level Talent undoubtedly includes Virtual worlds.

To manage this complexity in a programmatic way, it’s only possible with verifiable, persistent identity of Talent, both Human and Digital.

NOW IN BETA

Working with data experts from film, TV, sports, and music, HAND has developed a new SaaS-based, B2B focused Talent ID standard, built for the performing arts & sports industry’s talent identity needs of 2023 and beyond.

Currently, HAND is in Beta, with an invitation-only, B2B trial already underway. If you are interested, please sign up on the form below.

INDUSTRY PARTNERS

UPCOMING EVENTS

Thanks to everyone we had a chance to connect with at IBC in Amsterdam, NL September 9–12, 2022

We will be presenting at the HPA Tech Retreat (Innovation Zone) Rancho Mirage, CA February 20–23, 2023

MEDIA / PRESS

Human and Digital (HAND):

A New Approach to Identity in M&E

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