Just as a barcode effortlessly standardizes information about products in a resolvable manner, HAND standardizes essential talent information for the media and entertainment ecosystem. By authenticating notable human talent, their connected digital replicas, and fictional characters, HAND’s interoperable Talent ID tracks, protects, and and unlocks new revenue streams by automating talent utilization across the media supply-chain.
Imagine a seamless onboarding process where a constellation of star talent, real, virtual, and fictional – can be easily identified and tracked. By eliminating duplicate entries and ensuring accurate data, organizations save time and resources.
Similar to a barcode, HAND’s Talent ID ensures accurate tracking of real and virtual talent-related transactions, as well as expediting licensing and monetization of legacy content for talent rights clearances.
When everyone in the media supply-chain operates with the same reference point, clear and immutable IDs simplify tracking of rights, royalties, and residuals. This automation reduces time spent fixing manual errors, higher audit costs, and the need for extensive reconciliation efforts.
IDENTITY INTELLIGENCE
HAND (a B2B SaaS platform) provides persistent, interoperable, and unique ID resolution for notable human talent, their connected virtual identities, and fictional characters in sports and entertainment.
A GLOBAL STANDARD
Like a bar-code, HAND brings global standardization to the media supply-chain – tracking residuals, royalties, and participations – via talent provenance automation.
A PROVEN REGISTRY
HAND’s talent ID registry was designed to help tackle emerging NIL-rights challenges – both in the prevention of unlicensed AI-based talent – and in monetizing legitimate virtual talent representations.
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